Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

Friday, August 2, 2019

Join the Timeless Tales Team (Marketing Assistant Needed)


Are you interested in joining our team of passionate volunteers? We are looking for a part-time social media/marketing assistant to help us grow our audience. This is a remote volunteer position with a $50/month stipend.


Here's a list of what you'll be doing:



1. Focus on our Patreon page and give our patrons a little more love than we're currently able to offer. You'll also be creating materials to help promote our Patreon page more frequently on various platforms.



2. Work with our Social Media Manager, Carina, to schedule Facebook posts that you create. You'll primarily focus on creating simple graphics to promote our original content.



3.  Once you've mastered these two items, I eventually want someone to create and nurture a GoodReads page for us. Since we're a magazine, it seems like this is a platform where our fans probably spend a lot of time.





TO APPLY (Applications open until 8/30, but we'd like to find someone asap):


Email us (Tahlia and Carina) at timelesstalesmagazine@gmail.com with a short explanation of why you think you'd be a good fit for our team. You don't need to send us a resume (although, you can!), but if you have any skills/experience that particularly stand out, mention those. No need to be formal.

Now, here's the important part of the application: Create a graphic using Canva.com (it's free!) that will promote our Patreon page. It needs to be sized for sharing on Facebook, but otherwise, the design/wording is up to you. Attach it to your email.


Here's a link to our logo pieces so you can incorporate them into your graphic.


Example below:


Tuesday, July 9, 2019

Will Disney's New Little Mermaid Be Part Of Your World, Or Is She #NotMyAriel?

Art by Denver Balbaboco (click name for portfolio link)
IG: denvertakespics (see IG & image details at this link)
Halle Bailey is to be Disney's newest princess as Ariel in the upcoming Disney live-action "The Little Mermaid"
"It was abundantly clear that Halle possesses that rare combination of spirit, heart, youth, innocence, and substance — plus a glorious singing voice — all intrinsic qualities necessary to play this iconic role," said (Director Rob) Marshall. 
Exactly what Disney's live-action Little Mermaid needs to be - right?

Surprisingly Mer-ky Waters Stirred By Announcement
Artist: Alice X. Zhang
Halle Bailey as The Little Mermaid
(complete with red hair)
The announcement that black actress Halle Bailey (star of Grown·ish, half of the R&B duo Chloe x Halle) is set to star as Ariel in Disney's live-action The Little Mermaid has certainly polarized social media. While multitudes celebrated Disney supporting diversity in their live-action casting of a classic and beloved film, the #NotMyAriel hashtag took off in almost the same moment. In the too-long list of complaints, they appear to center around the change in look and image of a figure people have loved - and identified with - since they were kids. But that's kind of the point. People have seen themselves in Ariel for almost two generations, with the emphasis on "selves". When the disgruntled began to cite culture*, history, and even science (!) it became clear that these objections were actually outing a privileged and endemically racist viewpoint. For those watching, it should be noted that the #NotMyAriel reaction is not coming from kids. Kids across the board are responding with excitement. The disgruntled demographic is embarrassingly specific: 30yrs+ white women.

The "original Ariel", Jodi Benson, raised her voice on the matter too:

“I think that the spirit of a character is what really matters," (Benson) replied. "What you bring to the table in a character as far as their heart, and their spirit, is what really counts."  
Benson talked about how channeling Ariel's inner spirit is how she herself has been able to step into the role over the years, despite getting older: 

"And the outside package — cause let’s face it, I’m really, really old — and so when I’m singing "Part of Your World," if you were to judge me on the way that I look on the outside, it might change the way that you interpret the song. But if you close your eyes, you can still hear the spirit of Ariel. “We need to be storytellers," she concluded. "And no matter what we look like on the outside, no matter our race, our nation, the color of our skin, our dialect, whether I’m tall or thin, whether I’m overweight or underweight, or my hair is whatever color, we really need to tell the story.” (Source: combookmovie.com)

If it really comes down to "a certain look" that about puts it in a 
n̶u̶t̶shell and then to bed. (See what we did there? OK, sorry - moving on...) Unfortunately, if you look beyond the surface, it's easy to see that is only part of the issue here.

Doing our best to get all sides of the story, our Fairy Tale News Hounds spent a long time reading through multiple responses to the news on various social media outlets and were very glad to find that there are many white voices being raised in support of sharing - and representing - the magic they felt as five-year-olds with children of every color, especially those with dark skin.

One response in particular melted our hearts.
This is it:
 ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~
That was a bit of a roller-coaster read, so we will now have a brief
--Intermission--
with some beautiful baby black mermaids
These lovely little merkids are by illustrator Raissa Figueroa, aka @Rizzyfig on Instagram. She created a series on this little afro-haired mermaid for Mermay one year and so many people fell in love with this little character that she's kept on drawing her and boosted her whole illustration career as a result.
You can purchase a print of these beautiful baby mers on Etsy HERE.
You can also follow her on Twitter and get in-process or glimpses of new sketches HERE.

 ~ ~ ~ ~ ~ Intermission Over ~ ~ ~ ~ ~

Don't Worry: Classic Ariel Will Not Die - Ever
The level of distress on social media about the live-action casting is downright odd for another reason. Having a new black Ariel, does NOT remove, erase, eclipse, or in any way 'undo' the fact that red-haired, white-skinned Ariel exists. She will always exist. For thirty years this very Western image has represented the Little Mermaid story (thanks to Disney's worldwide influence). If you judged from the outrage evident in response to casting a live-action black actress and singer in the role, you would think these distressed Ariel fans think "their" Ariel would no longer exist, but that will never be. Both characters are Disney. Both are/will be lucrative properties for the Disney marketing department and they're not about to let a proven cash cow of 30 solid years disappear. When assured that the classic Ariel won't disappear, all that's left is that those who are attached to "their" Ariel just want all the new shiny for themselves. Put that way, the negative responses begin to look... well... spoiled. Eep.
Annie Leibovitz photography fro Disney Dream Portraits, featuring Julianne Moore as Ariel
Classic Ariel "In The Flesh"
Parody poster of Mera (artist unknown)
Amber Heard as The Little Mermaid, all grown up

But let's play devils' advocate for a minute and talk about representing the original classic, that is, Ariel with white skin and red hair. What look-alikes do "Ariel purists" have? See below for an "off-the-top-of-our-heads" list (not conclusive by a long shot):

  • Disneyland & Disney World/s live Ariel character performers (for 30 years)
  • The Little Mermaid musical - the title role in the big Disney version/s and the school-approved versions
  • Every Disney Little Mermaid Halloween/roleplay/cosplay costume ever
  • All the Ariel dolls
  • Not to mention her image on hundreds of products
  • The Annie Leibovitz poster photo of Julianne More as Ariel for Disney Dream Portraits (and Queen Latifah as Ursula)
  • Once Upon A Time's live-action Ariel  - a repeat role in the series (played by JoAnna Garcia Swisher) - note that this version is on film and includes many iconic scenes from the classic movie as they fit the story being told
  • Mera from DC's Aquaman 2018
Wait! Mera isn't even Disney and isn't Ariel! Why is she included?? Here's the reality: even though the character is not owned by Disney, the new live-action Mera looked exactly like (quote) "Ariel on crack", all grown-up and ready to fight and rule by her own merits. In fact, if Disney had decided to use a "spitting image human" of the animated Ariel she would look an awful lot like Mera (although younger and more naive), with the disadvantage that Disney's Ariel would look rather wimpy next to her. Mera is totally badass and a now a feminist icon in her own right. A live-action Ariel who looked similar would always be compared to her. We suspect Disney marketing folks are quite aware of this, just as they were very aware of needing to distance the new mermaid, aka Ariel, being created at Disney Feature Animation from Darryl Hannah's blonde mermaid sensation in the 1984 hit-movie Splash. A Splash sequel )(Splash, Too) was also in the works when The Little Mermaid was pitched and the to-be-animated-classic was "temporarily nixed" as a result: "Too many mermaids!" said the then-CEO, though that decision was later reversed. Eventually, the reasons for giving Ariel red hair, rather than blonde, were a) not like Darryl Hannah and b) because red is a complementary color - that is, opposite - of green (the mermaid tail). Yes, folks - that is the main reason Ariel became a red-head instead of the expected blonde. Red was not chosen for ginger-representation. It was for marketing.

Why did we bother with this list? There are many already-awesome options to choose from, should folks need a human-looking version of the classic Ariel to still feel 'represented'. Truly, there is such an abundance - why is it the 'purists' feel they are 'owed' (not our term!) the new live-action movie too?

Disney's Black Mermaid Trial Run
ABC OUAT special episode promo poster
 Tiffany Boone as young Ursula
with mer-tail (pre-tentacles)
(OUAT ep 4:11)
This seems like a good time to remind folks that Disney already had a successful trial run with a black Ariel-like mermaid**. The very popular Disney-owned and based series Once Upon A Time, was known for looking into classic characters and exploring their backstories, always with a twist on the trope. Villains weren't exempt from the treatment and often the black and white villains ended up eliciting sympathy from the viewers regarding their own difficult pasts and bad decisions (making it very possible for many of them to be redeemed). With Ariel having made an appearance in a couple of episodes, it wasn't unexpected that Ursula would appear too and that fans would learn how she came to be the villain she was known to be. In an inspired twist, it turned out Ursula's story was actually a Little Mermaid tale. 

 Tiffany Boone as young Ursula
on land (
OUAT ep 4:11)
The exploration was short and kept within a single episode, which meant it didn't get as much media coverage as a story with a multi-episode arc. As a result, it's a great pity the episode "Poor Unfortunate Soul" didn't get more attention. In the OUAT "twist" Ursula was originally a beautiful young, black mermaid. She's seen with tail and fins, on land with two human legs and eventually transforms into having those classic and villainous tentacles. Fans loved it all. While it should be noted that OUAT included a red-headed, white-skinned Ariel (and her Prince Eric) in their character line-up throughout the series (and in the same episode!) to be on the safe side, Ursula's own mermaid story of a girl finding her feet and her voice was beautifully written, poignant, unexpected and immensely satisfying in its exploration of multiple issues and their resolution. While OUAT was inconsistent on many fronts throughout the series and draws a lot of criticism, it did have many moments where it struck a chord, was truly revisionist and a perfect exploration of the fairy tale in its pop culture era. Ursula's backstory as the "original" Little Mermaid was one of those.

Ursula and Uncomfortable Truths
"Mary Belle and the Mermaid" illustration by Leo & Diane

from Her Stories: African American Folktales, Fairy Tales, and True Tales by Virginia Hamilton

(Coretta Scott King Author Award Winner)

With Melissa McCarthy now confirmed for the role of Ursula, we're already holding our breath for that moment when the white lady takes away the black girl's voice... yikes! 

But perhaps that's what Disney and Director Rob Marshall are planning to acknowledge and explore. Although women as a whole have had it tough for the majority of written history, when it comes to inequality it must be acknowledged that white women are not completely blameless. It would seem it's a hard conversation to have but that makes it worth having all the more. The negative reaction to the casting of Halle Bailey as Ariel by a rather large (and vocal) demographic has been surprising, and uncovered a hidden white-privilege mindset among long-time (mostly female) fans - women who believe themselves to be progressive, inclusive and 'woke'.

That the negative response to Disney's casting of Halle Bailey was - and is - so very emotional and feels personal to those objecting is a clue to just how endemic white privilege is and that's a scary thing, especially seeing it come from intelligent people you know and love, and, let's be honest, in some cases ourselves. To be clear, there is no doubt many of these women are much more progressive than their predecessors but that doesn't mean there isn't still (a lot of) work to do. That this is happening at all should make it clear that this issue needs to be addressed, and attitudes - and assumptions - reassessed. Now. While we will admit we were hoping a wonderful drag queen (with all the singing and acting chops) would be cast in the villain's role to nod to the character's original inspiration (Harris Glenn Milstead, better known as Devine), putting a powerful white woman in the antagonist role opposite a lovely young black heroine is going to resonate... 

Uncomfortable? Yes. 
Worth the trouble and ruffled feathers (er scales)? Absolutely.

Congratulations Halle!
We are so here for this movie!
Disney's live-action feature film, The Little Mermaid, is scheduled to go into production in 2020.

*A Short Reference List on Mermaids & Mermaid Tales From Around the World
Every country with a coast has their version of mermaid tales but many of those mermaids look a little different than the popular images we've gotten used to. Here are some resources for you to find some different mermaid tales

BOOKS:

A Treasury of Mermaids: Mermaid Tales from Around the World – a diverse cultural collection of tales by folklorist Shirley Climo

Mermaid and Other Water Spirit Tales From Around the World (Surlalune Fairy Tale series) by Heidi Anne Heiner

Mermaid Tales From Around the World by Mary Pope Osborne

The Annotated African American Folktales edited by Henry Louis Gates, Maria Tatar, includes a mermaid tale with annotations



ONLINE RESOURCES:

** Other Disney "Trial-Runs" On OUAT:

  • black Rapunzel (huge hit! though they also had a white version as well)
  • female Jack (of the famous beanstalk)
  • lesbian Mulan (& Dorothy - a nice nod to the LGBTQ community and their famed love of the MGM movie)
  • a maternal Maleficent (which the Disney live-action movie also used)
  • a Latina Cinderella
The whole season 8 of OUAT had the Latina Cinderella (Jacinda) as the main character, with the premise of the eighth season being that there are multiple versions of the same fairy tale across universes - a valiant effort for inclusivity though a little late in the show's popularity to make a huge difference. Still, it showed that some people were considering the same stories with a different look, and that's a huge step toward inclusivity and diversity.
For further reading, you may enjoy
Mermaids, of course, don’t belong to one region. The earliest fish-women emerged in southwestern Asia’s ancient Mesopotamia, said Sarah Peverley, a cultural historian at the University of Liverpool in England.
“But almost every culture has a version of a mermaid,” she said. “They come in all shapes, sizes and skin color.”
When the Danish author Hans Christian Andersen published “The Little Mermaid” in 1837, people across Africa were already swapping tales about Mami
Wata. (Washington Post)

Wednesday, April 11, 2018

Theater: 'Mirrors' by Siobhan McMillan, Explores Social Media and Mental Health

Writer and actor Siobhan McMillan explores the effects of social media on mental health, through the fairy tale lens, in her one-woman show, Mirrors

In the same year that our actual mirrors became "smart mirrors" and can now comment on their owner's health and beauty (!), with more and more studies being published that confirm an adverse effect of regular social media use on our sense of self, this play seems right on point. 

When asked "why fairy tales" McMillan commented:
I’ve always loved the whole fairy-tale thing: the language and the characters and the fact you can say so much while within this magical world where almost anything can happen, and you can be a little dark too.But at the same time the fairy-tale conventions create a kind of distance. (Stage Review)
It's a distance people might truly need to absorb what's being said, as McMillan comments on this topic - and lifestyle - so very close to home for the average online consumer these days

While the Queen in Snow White is the obvious fairy tale parallel to focus on, that character isn't the only one she explores. But let's take a quick look at the press release and trailer before looking closer at the show.

Press release: 

Inept vlogger Shy Girl has been stood up. Again. Humiliated and a little intoxicated, she stares into her bedroom mirror and decides it is time to act.

Shy Girl conjures up Shivvers – a wicked witch, distant relative of Snow White’s stepmother and the most gorgeous person in the universe. When her mirror announces that her beauty has a rival, Shivvers embarks on a mission to track down and destroy whoever dares to be more gorgeous than she. 
Both a black comedy and a modern fairytale, Mirrors is a provocative and poetic exploration of narcissism and neurosis. Siobhan McMillan’s remarkable performance takes the audience on a fabulous flight of fancy in search of validation and vodka.
Here's the trailer:
You can see more "vlog clips" from Mirrors HERE.

Here are some insights on the show from the Chicago Critic's review:
(On being stood up for a date and taping the wait - as she stares into a mirror for her vlog - she breaks) ... her mirror for informing her she is no longer the most beautiful. No! No!! No!!! 
The resulting plunge into her imagination to find this new beauty coughs up a dazzling array of characters. All her alter egos are here, from the combination Wicked Witch Of The West/Baba Yaga/Cinderalla sister to the most beautiful (and hated) girl, object of her desire and envy (‘I must be a lesbian!…but I can’t be – there aren’t lesbians in fairy tales!*). 
... All this wit and playwrighting skill allows Miss McMillan, herself a beautiful and wondrously expressive actor, a myriad of emotions to share, without ever inviting pity or sympathy. One actually smiles through her painful and intimate moments, for there is magic in the air and a uniqueness in this fabulous performance.
Reviews seem to be very favorable for this one-woman show, which is great to hear, as a topic like this, complete with mirror-staring (and breaking) and watching one woman have somewhat disturbing musings on stage for 70+ minutes, could be difficult to take. But it would seem McMillan has found a good balance between honesty in emotion and subject and comedy/satire in dark moments.

Being unlikely to be able to see the show in person, our first thought on reading the review consensus is that it feels like it could be redone as a vlog series, and released online... Of course, it may be more difficult to watch that way, as it sits alongside its real inspirations.

Mirrors opens at the Leicester Square Theatre Lounge on April 11th (through the 14th), after acclaimed runs at the Rosemary Branch and King’s Head Theatres in North London.
‘Siobhan’s stage presence is infectious… her audience is embraced by her energy, enchanted by her command and captivated by her vitality and mischief.’ - Marc Limpach, Kassematten Theatre, Luxembourg 
'Evokes everything from Salome to Lorca, Ken Russell to Zelda… the scene in which Shivvers feasts on the eyes and toes of men was one of the most electric moments I have experienced at the theatre.’ - Facebook review
We don't know quite what to think of that last review comment either, but please let us know if you get to see the show! We'd love to hear some first-hand accounts from fairy tale folk in the audience.

*We're guessing the character in the play didn't do her research in this respect.

Tuesday, January 30, 2018

The Theme For This #FolkloreThursday is Favorite Folk and Fairy Tales!

                               
Do you know this Icelandic fairy tale? (Answer below)

If you're not a Twitter regular, may we suggest popping in on Thursday this week for a topic close to our hearts: Favorite Fairy Tales!

All you need to do is look up the hashtag:
(ie. put this hashtag into the search bar
and all the tagged posts will list automatically for you to peruse and enjoy.
Make sure you click "latest" instead of just "top",
so you see all the posts as they appear).

Everyone has the opportunity to chime in with their two cents and it's a good way to discover ones you haven't heard of, as well as see awesome artwork and fairy tale trivia and facts, all thanks to the enthusiastic folklorists and fairy tale aficionados who spend their days chasing and musing on tales - popular through the obscure. Just make sure you add #FolkloreThursday to your tweet so everyone will see it (especially on Thursday, people tend to follow hashtags first, then look up people afterward).

We are so much looking forward to this, we have it on the calendar and are organizing our day around it. Hope to see you there!

Note: #FolkloreThursday begins in the morning UK time, so US folks, you can start enjoying the posts on Wednesday night and early Thursday, but it does continue through to the end of Thursday (and sometimes trickles on a little the day after too).
Answer to header question: “The Witch in the Stone Boat" aka "The Giantess in the Granite Boat", found in Andrew Lang's Yellow Fairy Book, and in Icelandic Fairy Tales edited by Mrs. Angus W. Hall. Here is a storytelling video of the tale:

Wednesday, November 8, 2017

Closing In On 10 Years of 'Once Upon A Blog: Fairy Tale News' & Looking To The Future


Would you believe we're closing on TEN years of Once Upon A Blog reporting fairy tale news? (Spring 2018 will be the double digit anniversary!)

As Creator and Editor of this now-gigantic, ongoing project, I feel it's about time to reassess what it is I'm doing with the blog, and how, which is what the last couple of months of quiet have been all about - making a fresh plan.

Don't worry: I'm not about to abandon my lifelong obsession love of fairy tales!
Since social media has come to dominate the scene in the past decade, however, most people are getting their news through Twitter, Facebook etc and it's pretty much impossible for a single blog to compete with that. I have also finally acknowledged that the job I created Once Upon A Blog for - to keep track of fairy tale use, news and events in our modern world - isn't needed quite so much anymore.

With so many awesome resources all over social media (and the rest of the internet) for fairy tale folk, I need to acknowledge - and be thankful - that so many others are alerting us all to what's happening. So it's time to focus the blog more on the fairy tale news, issues, books and events that truly grab my interest, instead of trying to (primarily) report news I feel the fairy tale community should know. For day to day fairy tale news and events I will focus on using social media, amping my use of Twitter (which has been fairy tale focused even longer than I've been blogging here).
(And yes, I will still be happy to promote/review books and events, both on Twitter and here in long form, as I can manage.)

I also recommend other regular stops so you can get your daily fairy tale fill. [In no particular order.]

Linking you to fairy tale goodness daily:

  • Fairy Tale News (InkGypsy) on Twitter - so it's in the linky-list, yes, that's the OUABlog Twitter. I've been on Twitter a long time and my account is largely fairy tale focused, though you will see folklore, storytelling, D&D and the occasional personal post on there too. I tweet and retweet fairy tale links I want to highlight almost every day, along with folklore things and mythic and/or beautiful art
  • Timeless Tales Magazine's Facebook - our ongoing partner, Tahlia Merrill and her social media wrangler, Carina Bisset, have been linking folks to fairy tale, folklore and mythic news, links and art multiple times a day (they are on Twitter too but FB is their focus), balancing articles with lovely art
  • Maria Tatar's Twitter - one of the most social-media-accessible fairy tale professors around is often one of the first to link to breaking fairy tale news
  • #FolkloreThursday - the hashtag on Twitter is more active than ever and growing in users all the time. While not strictly fairy tales, there's a lot of overlap and it's great for research, writing, inspiration or just bringing a bit of magic to your day. From, facts and article linking to questions and answers, it's so big that there are new #FolkloreThursday posts most days, though Thursday's use of the hashtag (wonderfully) fills pages
  • Dr. Grimm on Twitter - fairy tale tweets and retweets
  • Fairy Tale Papers on Twitter - university related fairy tale links and tweets - your FT study starting point on Twitter!
  • Sussex Centre for Folklore, Fairy Tale & Fantasy - daily fairy tale and folklore tweets, retweets & news - a wonderfully accessible academic social media source as well

Daily folklore & mythic news, conferences, updates and inspiration, with fairy tales included:


Note: there are MANY other accounts worth following that tweet fairy tale, folklore, myth and all forms fo inspiration. These are just the most regular of the top folks.


There are many awesome sites publishing all the time and between them all, there's almost always something new to read every day. You can check the sidebar linked list to find them! 


Regular new fairy tale short stories (multiple times a year):

  • Enchanted Conversation: A Fairy Tale Magazine - Kate Wolford remains the best regular advocate and publisher for fairy tale writers on the internet. Her new assistant Amanda Bergloff is helping her do this better than ever.
  • Timeless Tales Magazine - Tahlia publishes new fairy tales and retellings, carefully selected, every second issue (with myths being the focus in between).

I'm still active on Pinterest and the Enchanted Gallery on Tumblr gets some attention every so often as well, so there's still plenty of fairy tale goodness coming at you from this corner of the web! Looking forward to connecting with even more fairy tale friends and seeing us all take our tales into the future together.

Note: All the lovely art is by Sara Kipin. The header and footer are from her tarot series and the images in the center are from the book The Language of Thorns: Midnight Tales and Dangerous Magic by Leigh Bardugo - a gorgeous and very different collection of fairy tale and folklore-based tales. The book has readers smitten and the tales have captured imaginations. Definitely one to check out!

Wednesday, October 19, 2016

LACMA & Disney Team Up To Tell 'Beauty and the Beast' Tale on Snapchat

It seems an unlikely pairing, but if you've seen any of LACMA's Snapchat posts (Los Angeles County Museum of Art), you'll know they are the kings of bringing fine art into pop consciousness by way of pithy commentary, a healthy sense of humor and internet memes. (In other words, LACMA's bringing art history to the streets.) LACMA were an early adopter of the Snapchat app and their social media team are constantly seeking imaginative ways to bring art into people's lives by such methods as encouraging people to "catch all their Pokemon" (using Pokemon Go), while retaining their museum's world wide respected fine art status.

For Disney to team up with these unlikely-yet-brilliant social media savvy folk is just smart and we must admit, now that we've seen a preview of what's about to be shared, we're seriously thinking about downloading Snapchat for the OUABlog newsroom.
The four-part series will kick off on LACMA’s (@lacma) Snapchat account tomorrow, October 19th, and conclude on Oh My Disney’s (@OhMyDisney) account on Thursday. 
If this is a taste of what's to come, we are happy to trust LACMA on this one and get on board. Take a look at the tale preview!

But the fun doesn’t stop there — beginning this month, LACMA, the largest art museum in the western United States, will launch the digital collaboration on the Oh My Disney Snapchat account. Drawing from over 130,000 works in LACMA’s encyclopedic collection, which spans thousands of years and from all around the globe, the teams will use references from pop culture, filters, memes, and whimsical hand-drawn Snapchat overlays to retell some of Disney’s most iconic stories in a lighthearted and contemporary tone. The collaboration will continue on a bi-monthly basis. 
“LACMA’s intentionally humorous Snapchat account not only has made important artworks from our collection vastly more accessible to new audiences, but it has also allowed us to explore these artworks from new points of view,” said Michael Govan, LACMA CEO and Wallis Annenberg Director. “Partnering with Disney—one of the most influential and dynamic storytellers of our time—is a perfect marriage of two Los Angeles institutions that love to engage the public with images.” (source)
And from Disney:
“Our Snapchat campaign with LACMA opens up new ways for our audiences to experience art and their favorite Disneystories,” Dan Reynolds, VP of Content and Audience Development, Disney Consumer Products and Interactive Media, said in a statement. “The LACMA Snapchat account already captures that contemporary and culturally savvy voice and tone that our OhMyDisney Snapchat audience loves, and this collaboration is a natural way to add a little magic to art and storytelling to reach a new generation of art and Disney fans alike.”  (source)
And just because it's fun, here are some more of LACMA's Snapchat hits. 
Can you guess the reference?
 



 There's a more complete version of "LACMA drops Bohemian RhapsodyHERE.