TILT "Spin Tales" To Release Interactive Fairy Tale Bedsheets

Sleeping Beauty by Lucy Levenson

Technology meets textiles in startup company TILT's new line of fairy tale bedding. The announcement was made to the public at The Toy Insider's Holiday of Play event on September 21.

Note: None of the quilts shown in this post have anything to do with TILT or the interactive bedding. 

Here's the details:

Quilt or wall-hanging featuring Little Red Riding Hood,
made by Ukrainian woman Olga Basylewycz in a
displaced persons camp in southern Germany, 1946. 

Bedsheets and rugs are common household items yet a startup textile franchise called TILT has found a way to turn these unassuming items into playthings that will entertain children and foster their imaginations. Launched in 2016, TILT—which is under the umbrella of the larger Welspun group—is dedicated to the formation of “start textiles” which work with tablets and smartphones to bring colorful patterns and prints to life. This cutting-edge and creative franchise is known as “Spin Tales” and the brand has released a bedspread depicting the fairy tale themes of Little Red Riding Hood, Jack and the Beanstalk and The Three Little Pigs and a rug featuring jungle themes.

And from the public announcement:

Hopeless Romantic by Barbara Zuazua

TILT by Welspun is an innovative smart home textiles company that creates interactive experiences through seamless integration of smart technology with home textiles. TILT will be launching their product line, Spin Tales, the first ever interactive bedding for children with a focus on storytelling, user experience and AR technology. The Spin Tales classic duvet and pillow case set allow readers to join Little Red, Three Pigs and Jack from Magic Beans on their adventures, or join Milo and friends in the Spin Tales Jungle rug to explore and learn about life in the jungle, by using an app that brings characters alive in 3D images. Spin Tales creates a unique bonding experience for children and parents; it draws them into an immersive world of stories and fosters learning in an interactive environment that is truly magical and playground cool. This is the first in a series of smart home textiles products that TILT is creating.

Here's the press release on the patent and technology, describing how an interactive bedspread would work:

Jack & the Beanstalk by Ellen Anderson

Welspun, a conglomerate that specializes in home textiles, is thrilled to announce that it has secured the "Interactive Textile Article and Augmented Reality System" patent, which protects Welspun's new product line TILT. The patent covers a system that has textile material with a design motif and an augmented reality software application. The software application is designed to allow a user to scan the design motif on the textile material, and enter an augmented reality portal that is thematically related to the design motif. TILT by Welspun is a new brand that focuses on seamlessly integrating technology into textiles. The first product, Spin Tales, is an interactive and innovative bed set and rug for kids aged three and up. With innovative technology, a free app designed for the duvet cover and rug allows the user to experience adventures in augmented reality and engage in interactive games. Spin Tales is the first of many smart home textile products that will be introduced under the TILT umbrella. 

We're not sure what we think of this new technology. It obviously has a lot of possibilities but we can also see the downside of this. Hopefully someone will see positive aspects and develop those.

In the meantime we support "portals into other worlds" by way of time honored bed time stories.

Guest Post: Modern Fairy Tale Home Decor

Intimate fairy tale style dining via iseecubed

I was recently asked by the home idea and inspiration people at Modernize if our readers would be interested in an article on home decor that was fairy tale themed and my answer was "Of course! Especially if you can bring us something out of the norm, something modern (ie. non-traditional) for design-savvy adults who love fairy tales; something that goes beyond Pre-Raphaelite motifs (as great as they are), showing you don't need glitter, frills and woodland scenes to maintain a fairy tale feel." Jane Blanchard at Modernize took up the challenge and didn't disappoint. Enjoy and be inspired!

Modern Fairy Tale Home Decor

By Jane Blanchard

Anglo-American poet W.H. Auden said, “The way to read a fairy tale is to throw yourself in.” We assume he meant bed, walls and all.

Every fairy tale needs a room. Just as the prophet Ezekiel spoke flesh onto skeletons in the Valley of Dry Bones, so an interior designer speaks second life into fairy tales from the troves of Walt Disney, Hans Christian Anderson and the Brothers Grimm.

Yet too often, the run-of-the-mill fairytale room suggests that the artist’s craftsmanship long ago outstripped his knowledge of literature. It brims with Beauty and the Beast chandeliers, Sleeping Beauty canopies, that sort of thing. Lots of melodrama. Lots of pink.

Dutch design studio Ontwerpduo took the road less traveled by. Hired to colonize with furniture a room inside a gorgeous 16th century mansion, Ontwerpduo designers made 10 pieces based on different fairy tales. Themes included the secret room, the genie in a bottle, and the princess and the pea. Lighting fixtures overran the ceiling like fugitive plumping pipes. Lilies blossomed out of the carpet rug – and was that a pea underneath the six-stack bed?

Via Once Upon A Blog...Fairy Tale News

Ontwerpduo has its own Fairytale Furniture collection, which showcases a swinging birdcage seat, a warped wooden cabinet, and a handcrafted "Marbelous" maple table with grooves and channels ferrying stainless steel marbles across the surface, down the legs and along the supports. Lewis Carroll would be proud.

Via Designose

The Dutch design studio may be one of the first to homestead the next frontier of home design: modern fairytale chic. Warner Bros. Studio argues that pop culture cinema and television like ABC’s “Once Upon a Time” and HBO’s “Game of Thrones” will ignite an interest in adult fairytale design, a movement defined by its creativity of scale and emphasis on mood. Aspen bedposts tower over sleeping beauties; intricate glass chandeliers loom over distressed window frames. The style relies upon earthy tones, gothic elegance, rustic accents and mirror arrangements.

But the fairytale design is not new. In the 1920s, architect Hugh Comstock constructed a handful of fairytale cottages in Carmel-by-the-Sea. Now some of the most sought-after properties in Monterrey, California, the Comstock cottages sport rusticated chimneys, pointed eaves, storybook masonry and whimsical arched doorways. A modern Carmel-by-the-Sea home might cost $5,000,000.

Via Tales from Carmel

Sandra Foster devised her own DIY gingerbread house, and it didn’t cost $5,000,000. Stretched by a too-big house and long workdays, she and her husband felt like a pair of Laffy Taffy candies. So they bought a woodland cabin in the Catskill Mountains for $40,000. Foster renovated the 9x10 cabin using odds and ends purchased from antique shops, salvage stores, Craigslist, and the occasional tree trunk. Her refuge, a Victorian shabby chic cabin, cost just $3,000.

Via the New York Times

Now that’s a happy ending.

Jane Blanchard is a blogger, home design geek, and graphic designer from Savannah, GA. She also is a passionate writer for Modernize.com. 

For more home design tips and tricks, please visit Modernize.com.

Note: This article was written for Once Upon A Blog with permission to publish here, in exchange for a credit for Modernize and link to the company website only. Once Upon A Blog has no ongoing affiliation with Modernize but is happy to say they found the staff friendly, helpful and professional. They were a pleasure to work with.